Patients are thinking about getting back into the swing of school and work, so educate aggressively to keep the practice flowing — you’re competing with other aspects of their lifestyle. Keep people focused on the reason they come in to see you, it will keep them from straying too far.

There are often new employees in the workplace at this time, so double your efforts to present at local businesses and interface with your strategic alliances — there are opportunities to help new people who haven’t heard about you and chiropractic.

Also, check your morning routine and reset it if necessary — you’re gearing up for a strong fourth quarter, so sweat the details of your personal growth rituals.